Privacy Policy
myBaby is built to work without knowing who you are. This policy explains exactly what the app stores, where, and what you can do about it.
The short version
- Everything you log is stored on your phone. The app works fully without an account or an internet connection.
- If you choose to create an account, your baby profiles and logs are also stored on our server so you can back them up and sync your devices.
- Mood check-ins are only sent to our server if you turn on “Sync mood check-ins”.
- We don't sell your data, we don't show ads, and the app has no analytics or tracking tools.
- You can export your data and delete it, in the app or on this website, at any time.
1. Who we are
myBaby is made by WONS, a company based in Bhutan (“WONS”, “we”, “us”). We are responsible for the personal data handled through the myBaby app for iPhone and Android, this website at https://mybabyapp.wons.bt, and the myBaby server the app connects to.
Questions or requests about privacy: hello@wons.bt.
2. What we handle
On your phone
When you use myBaby, what you enter is saved in a database on your device. This includes your baby's profile (name, due date or birth date, the region you chose) and everything you log. Without an account, none of this leaves your phone, except when you yourself export or share a file.
If you create an account
An account is optional. If you sign in, the data below is stored on our server as well, so it can be backed up and kept in sync across your devices.
| Data | What it includes |
|---|---|
| Account | Your email address and password. The password is stored only as a secure one-way hash; we cannot read it. |
| Baby profile | Baby's name (optional), whether you are expecting or the baby is born, first day of your last period, due date and whether a scan confirmed it, birth date and time, how many weeks early the baby was born, and your region (Bhutan/WHO, United States or United Kingdom). |
| Health and care logs | Feeds (breast, bottle, pumping), nappies, sleep, growth measurements, temperature, teething, tummy time, vaccines given, milestones, appointments, kick counts, contractions and your pregnancy weight, each with its time and any notes you add. |
| Mood check-ins | The result of each mood check-in: its total score, whether the question about self-harm was answered with anything other than “never”, and when you took it. Your individual answers are not stored. Only sent to our server if you turn on “Sync mood check-ins” in Settings. It is off by default. |
| Tips | If you leave a tip while signed in, a record that you did, which store it was made through, and when. Apple or Google handle the payment itself; we never see your card or bank details. |
If you send us feedback
When you send feedback from the app (bug, idea or content error), we receive your message, the app version, your phone's operating system and version, and the stage the app is in (for example “pregnancy” or “newborn”). If you are signed in, it is linked to your account. Feedback does not require an account.
When the app talks to our server
The app downloads guidance updates from our server, and syncs if you are signed in. Like any web server, ours records basic technical details of each request (IP address, time, the address requested and the app or browser making it) to keep the service running and secure.
If you email us
We receive your email address and whatever you write, and use it only to reply.
What the app does not collect
myBaby does not collect your location, contacts, photos, or advertising identifier, and does not read anything on your phone other than a backup file you choose to restore. Reminders and notifications are scheduled on your phone itself; we do not run a push notification service.
3. Where it is kept
- On your device, in the app's private storage, protected by your phone's own security.
- On our server, only if you have an account: the myBaby server at https://mybabyapp.wons.bt, run by WONS on infrastructure we operate.
- In files you create: a backup (JSON) or PDF report is saved wherever you choose and shared with whoever you choose. Treat these files as private; they contain your health information.
4. Why we use it
- To provide the app: show your logs, history, charts and the guidance for your stage.
- To back up and sync your data, if you have an account.
- To answer you and fix problems you report through feedback or email.
- To keep the service secure, for example by limiting repeated sign-in attempts.
- To meet legal obligations, where the law requires it.
Pregnancy, health and mood information is sensitive. We process it only because you choose to enter it, and to sync it only because you choose to create an account (and, for mood check-ins, switch sync on). If you are in the European Economic Area or the UK, the legal bases we rely on are your explicit consent for health data, performance of our contract with you for the account itself, and our legitimate interest in running a secure service. You can withdraw consent at any time by turning off mood sync, signing out, or deleting your data or account.
5. What we never do
- We do not sell or rent your personal data.
- We do not show advertising in the app, and do not share data with advertisers or data brokers.
- We do not use analytics, tracking or advertising SDKs, and do not track you across other apps or websites.
- We do not use your data to build profiles about you, or to train AI models.
- We do not use your health information for marketing.
7. Children's data
myBaby is for adults: expecting parents, parents and caregivers aged 18 or over. It is not directed to children, and children should not create an account.
The app does hold information about a child — the baby's name, birth date and care logs — but that information is entered and controlled by the parent or caregiver, for the parent's own use. We do not knowingly collect personal data directly from children under 13 (or the minimum age in your country). If you believe a child has created an account, email hello@wons.bt and we will delete it.
8. How long we keep it
- On your phone: until you delete it in the app, or uninstall the app.
- Account and synced data: for as long as you have an account. When you delete your account, your account, baby profiles, logs and tip records are deleted from our live database immediately. Copies in our server backups are overwritten as those backups rotate, within 30 days.
- Feedback: for as long as it is useful to improve the app. When you delete your account, feedback you sent is kept without any link to you.
- Server request logs: a short time only, for security and troubleshooting, and then deleted automatically.
- Emails: as long as needed to deal with your request.
9. Your choices and rights
You are in control of your data. In the app you can:
- See and correct everything you have logged, and edit your baby's profile.
- Export it all as a backup file (Settings › Your data › Back up data (JSON)), or a PDF report for your doctor.
- Stop syncing mood check-ins, or sign out.
- Delete all data on your phone (Profile › Delete all data on this device) or your account and everything stored with it (Profile › Settings › Account › Delete account).
You can also delete your account on this website without the app, or email us.
Depending on where you live (for example under the GDPR in Europe and the UK, or state privacy laws in the United States such as California's), you may have the right to access, correct, delete or receive a copy of your personal data, to restrict or object to how we use it, and to withdraw consent. We give these rights to everyone, wherever they live. Email hello@wons.bt from your account's email address and we will respond within 30 days. We will never treat you differently for using your rights. You may also complain to your local data protection authority.
10. Security
- All traffic between the app and our server is encrypted with TLS (HTTPS).
- Passwords are stored only as secure hashes.
- Access rules on our server let each account read and change only its own records; repeated sign-in attempts are throttled.
- On your phone, data sits in the app's private storage, protected by your device's lock screen and encryption.
- Only a small number of WONS staff can access the server, and only to run and support the service.
No system is perfectly secure. If a breach affected your data, we would tell you and the relevant authorities as the law requires.
11. International transfers
WONS is based in Bhutan. If you use an account from another country, your data is transferred to and stored where our server is hosted, which may be outside your country and may have different data protection laws. We protect it in the same way wherever it is, as described in this policy. Data that stays on your phone is not transferred anywhere.
12. Changes to this policy
If we change this policy, we will update the date at the top. If a change is significant, such as collecting a new kind of data, we will tell you in the app before it takes effect, and ask for your consent where the law requires it.
13. Contact
WONS, Bhutan
Email: hello@wons.bt